How this CMO Scaled from $30M to $2B (#110)
The Shopify Growth Show
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How to Think Differently and Zig Where Others Are Zagging
The biggest leading indicator to pipeline is how many meetings are we're able to drive for our salespeople. Veronas: It's important to have the right measures in place. Try new things, have theright measures in place and then reinvest and double down on those things.
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Transcript
