How I Built This with Guy Raz cover image

How I Built Resilience: Live with Tobias Lütke and Jon Stein

How I Built This with Guy Raz

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Navigating E-Commerce in Crisis

This chapter explores the adaptive strategies of a leading e-commerce platform amid economic challenges like the pandemic. It highlights the importance of digitalization, small business resilience, and evolving market strategies, while also reflecting on the role of social media marketing. The discussion intertwines historical examples with contemporary challenges, showcasing how innovation and adaptability can thrive even in uncertain times.

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