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EP #180 - Igor Susmelj: From Being A Founder To Flipping Cars

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How Did You Come Up With a Start Up Business Idea?

During your time at eth, you also came up with a problem. That then led to your start up business idea for lightly ad ot. So the initial company was called mirage fereate ande. We started initially to detect manipulations in vidials, like to detect fake media. And basically based on on on dhad research, we foughd hay, let's take thes technology and en bring it more into industry on two sides. A one. On one hand, we could help movi movie editors to be creative of it. The other one was actually the business idea.

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