
From Marketing Manager to CMO, the Remarkable Career of Kaycee Kalpin of Premier
The Next CMO
00:00
How the Rapid Acceleration of Remote Care Affected Marketing in the Healthcare Industry
The healthcare industry is a very complicated kind of thing. Only 60 days before the pandemic, I decided to agile certified my team. And we worked on applying agile principles that you usually see in software engineering to marketing. We have this tool to be able to do standups every day and really figure out what's important and what isn't to get done.
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