Len Siaga and Blenciaga

Blenciaga had some ads going live, which had child models holding bears that looked like they were wearing adult clothes. After seeing this, people then spotted some other ads that had copies of court rulings that were discussions on child exploitation. It was just a really strange combination of things. And whether or not it was a case of literally accidental or not, it definitely caused a star and Blenciaga maybe didn't handle it in the best way. The lesson for me is to check your marketing campaigns and make sure you sense check them - especially if you're dealing with protected groups such as children.