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Are 23 and Me's Marketing Strategy Evil or Genius?
The hosts discuss the target demographic of the company and question if their marketing strategy is skewed towards a specific type of person.
Episode 539: Shaan Puri (https://twitter.com/ShaanVP) and Sam Parr (https://twitter.com/theSamParr) recap the biggest takeaways from spending the weekend with 10 billionaires including MrBeast, Andrew Wilkinson, Joe Gebbia and more.
No more small boy spreadsheets, build your business on the free HubSpot CRM: https://mfmpod.link/hrd
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Show Notes:
(0:00) Intro
(1:30) An evil genius affiliate play
(6:30) MrBeast's glow up
(14:30) Being uncommon among uncommon people
(34:30) The lowlights
(38:00) Breaking down billion-dollar energy drinks
(48:30) Big takeaways from Tiny Talks
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Links:
• The sperm donor tweet - http://tinyurl.com/5ervvtav
• MrBeast on YouTube - http://tinyurl.com/bdfp7waz
• Feastables - https://feastables.com/
• MrBeast’s Clone - http://tinyurl.com/3dj635ee
• Prime - https://drinkprime.com/
• Alani Nu - https://www.alaninu.com/
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Check Out Sam's Stuff:
• Hampton - https://www.joinhampton.com/
• Ideation Bootcamp - https://www.ideationbootcamp.co/
• Copy That - https://copythat.com
• Hampton Wealth Survey - https://joinhampton.com/wealth
Check Out Shaan's Stuff:
• Try Shepherd Out - https://www.supportshepherd.com/
• Shaan's Personal Assistant System - http://shaanpuri.com/remoteassistant
• Power Writing Course - https://maven.com/generalist/writing
• Small Boy Newsletter - https://smallboy.co/
• Daily Newsletter - https://www.shaanpuri.com/
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Listen to the best highlights from the podcasts you love and dive into the full episode