Gloria Mark | Attention Span: A Groundbreaking Way to Restore Balance, Happiness and Productivity
The Unmistakable Creative Podcast
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How Do We Deal With Multitasking?
Multitasking has been shown to be associated with lower performance when objectively measured. You write about a switch cost that every time you switch your attention to something else, it takes time to orient to that new activity. It's like having a tank that leaks and leaves less fuel for actually doing our work. So how do we deal with this issue of multitasking in a world where we are constantly interrupting?
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