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Gloria Mark | Attention Span: A Groundbreaking Way to Restore Balance, Happiness and Productivity
The Unmistakable Creative Podcast
How Do We Deal With Multitasking?
Multitasking has been shown to be associated with lower performance when objectively measured. You write about a switch cost that every time you switch your attention to something else, it takes time to orient to that new activity. It's like having a tank that leaks and leaves less fuel for actually doing our work. So how do we deal with this issue of multitasking in a world where we are constantly interrupting?
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