The Power of Narrative in Technology

On this week’s AIXR podcast, Ted Schilowitz and Rony Abovitz sit down with Jason Zada and Monica Monique of Secret Level, an AI-native production studio behind projects for Coca-Cola, Mercedes, and Will.i.am. The conversation explores the rapid changes in technology and storytelling, from Jason’s TED Talk experiment about a beaver and a magic sock, to the future of production where small creative teams can achieve what once took hundreds. Along the way, they cover Google’s antitrust case, Apple’s next iPhone event, Meta’s new headset prototypes, and how story and human taste remain central even as AI reshapes content creation.

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