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Is the Book Called Traction Relevant?
A full on e us system is not relevant for companies who are still trying to figure out where they are in the market, or don't have a massive team. The book is called traction because the n goal of implementing us is that you finally get traction and really push forward what you want. If i'm running with a hair on fire from this interview neal saying, man, i mi do it. I might implement neil's version of e o s light. And i migt take these four phases.