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Episode 190: Fighting Back Against Brands Abusing Brand Registry With Paul Rafelson

The Smartest Amazon Seller

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The Future of Amazon's Intellectual Property Policy

Sellers are starting to get the message that Amazon is accepting documentation more and more to release these intellectual property claims. If my brand is Apple and you're selling a product that looks just like mine and you say, it's Paul's AirPods instead of the Apple AirPods, that's trademark infringement. That would occur on a different listing. So I'm very proud of the brands that we've gone after because we always warn them. We always say, look, buddy, retract. This ain't the way to do it. You figure it out on your own. Using Amazon's tools will ask anyone to do as when we have your brand registry rights on my little s

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