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Metaverse Seoul: How One City Used Citizen Input to Pilot a Government-Run Metaverse

Cold Call

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The Metaverse in Seoul, Korea

The metaverse is something that I personally have been wondering a lot about, and I think our listeners probably will enjoy hearing how this is happening and unfolding in Seoul, Korea. The case covers actually the sort of pilot version of what that will ultimately be. One of the main themes of the case is how do you get input from citizens, or customers, if you will, on an early prototype? How do you hear from people, in this case people in the public, about what they want and about what you're building? And then there's just the question of the metaverse at all: What is the metaverse for?"

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