From Zero to Viral: The Art and Science of Compelling Short-Form Video Creative
eComFuel
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How to Create a Successful Ad for a Client
The most important thing that I find when creating a new ad for a client, and we create usually on average two new ads for each client each week, is finding good hooks to test. That's another thing with ad creatives, you don't always have to reinvent the wheel. Going to your competitors ads library and taking some of their hooks and reworking them a bit is a great place to start. So my first step is coming up or finding online two hooks that I want to test, because the hook is the most important part. Every single ad that gets published publicly available, searchable via TikTok ads library, how does that work? so Facebook, yes, any advertiser
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