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How To Build A Disruptive Brand: Mimi Evarts On Creative Strategy, Brand Evolution, & Crafting A Timeless Aesthetic

The Skinny Confidential Him & Her Show

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Building a Timeless Brand

This chapter explores essential strategies for creating a successful brand by avoiding niche pitfalls and fleeting trends. The speakers highlight the importance of authenticity, core principles, and emotional connection in branding, while also sharing personal experiences and insights on maintaining uniqueness and adaptability.

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