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163: Relationships Over Transactions: How Fringe’s Carl Sajous is Changing the Game in Sales

Sales Success Stories

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The Power of Pull

Tom Zoellner: I think about that story a lot in sales and the difference between the push and the pull, right? And so often, you know, as an industry, there's so much pushing, but it works so much better if you lead them and allow them to come to you. "I just rely heavily on relationship and pouring into something true," says Zoellner.

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