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Digital Fashion - The First Time It Existed
From 20 17 onwards, we started seeing the advent of fashion created digitly. So it's fashion first, but the creation mechanisms are digital. We also saw carlings create adidshorcattal collection, which you sent in the photo as rendered onto human beings. And i think it was really spurred on by the pandemic, that we were starting to see this transition. I think they're still struggling with the single idea of adiitally presenting a luxury grond present.