Getting Real in Climate Change Communication With Joanna Benn
Communicating Climate Change
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The Single Most Important Aspect of Communication That Climate Change Campaigners Should Be Paying Attention To
"I think we need to communicate more. Maybe it's not even better," he says. "It's really getting to the individuals and the key people that have influence at the moment and persuading them." He adds: "On my good days, I think things are shifting. This used to be a niche issue. It's not niche anymore".
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