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Richard Simmons Isn't Missing

Maintenance Phase

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The Rise of Fitness Infomercials and Home Workouts in the 1980s

This chapter explores the emergence of at-home fitness trends in the 1980s, particularly focusing on Richard Simmons' impactful infomercials and exercise videos that capitalized on VHS technology. It also examines the influence of these trends on VCR sales and compares Simmons' productions with other fitness tapes from that period.

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