The Regular Kind (E)
Akimbo: A Podcast from Seth Godin
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The Five Steps of the Way Ideas Are Adopted and Shift
CUN outlined five steps in the way ideas are adopted and shift. The first step, the one that happened yesterday before we got here is phase one. This is when there isn't a paradigm yet. And what often happens is a few people like your idea and then it stops spreading. That's why Facebook was pretty quick to catch on. It took people like Rick Rubin to show up and change the math.
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