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Buy or build? Focus on the core product or innovate? Zendesk CTO Adrian McDermott's advice for scaling

In Depth

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Do You Know When Something Has to Change?

How do you identify when to change something? Particularly i think it's difficult when it served a purpose, and maybe was a tool that helped you get to ten on. Do you think about it at the system level? Or have a set of frameworks such that you're not constantly wrestling with these things)? One of the disciplines i think that's helped is thinking about being a little more formal and deliberate as we think about return investment. And then also thinking about, in your own organization, the product organization, what it is that is driving value.

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