141 (Sell): Mapping the path to close and navigating to your destination (Justin Solis, Enterprise Account Executive @ Pave)
30 Minutes to President's Club | No-Nonsense Sales
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How to Demo a Product in Pave
At Pave, we have a number of different user profiles that you can log into when you're demoing. And so what I can start doing is basically showing everything from perspective of a specific user. When you know the product well and you know the pains from discovery, you can pause at certain areas of your story. And that will invite them to tell their own stories, right? So talking about how they would use it, we're talking about their perspectives in previous scenarios. It really illuminates the fact that like, wow, there's probably a whole class of people in my organization who are quitting and leaving for no reason.
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