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Theory of Change #069: Elisa Shearer on why people listen to podcasts

Theory of Change Podcast With Matthew Sheffield

CHAPTER

Why Podcasts Are More Popular Than Radio

Elisa Shearer is a senior researcher at the Pew Research Center. She's worked there for eight years and she's the lead author of this new study that they've come out with. Americans are turning to podcasts for a variety of different reasons, including entertainment but also learning. The third most common reason people say is simply having something to listen to while they're doing something else.

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