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Interview With Daniel Kahneman: Masters in Business (Audio)

Masters in Business

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You Have No Sunk Cos?

Most people suffer from the soncostefact. They feel, well, i already spent this money and noim co i bought this stock, and now i'm kind of committid to it. But if you, if you had found a better solution, ets rewrite that chapter differently. You know, we're talking about writing, not a decisionbut still, it's still work process. It's still effort. I said i'm free of some corst in the domain ofit. Yes, absolutely.

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