Energy Unplugged by Aurora cover image

EP.140 Melissa Gander, Chief Operating Officer, Kaluza

Energy Unplugged by Aurora

CHAPTER

Factors Driving Ovo's Growth and Ability to Innovate

This chapter explores the key factors that contributed to Ovo's rapid growth in its early years, including their focus on differentiation, competitive pricing, and building a trusted brand. It also delves into how Ovo was able to innovate and move quickly compared to established energy retailers.

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