3min chapter

The Diary Of A CEO with Steven Bartlett cover image

The Marketing Genius Behind Nike: Greg Hoffman

The Diary Of A CEO with Steven Bartlett

CHAPTER

The Art of Branding

When i was 15, i got a job in a warehouse at a small publishing company. I spent part of the time in this art department and part of it in the warehouse. That showed me at an early age that you could make a living doing what you love. So by the time i got to college, i knew that i wanted to be a designer,. To be a designer is like having my own personal version of "The Sopranos" on your phone or computer. You can download The Sopranos for free from iTunes here.

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