QC #24: Emotional product design
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How Do I Build Trust With a Product?
The third stage, which is now getting a little more into the direction of emotional product design is when a product is compelling and trustful. And that will end up in you not only might using a product or can using a product but eventually loving to use a product. This is the stage of where people truly love a product. Like in this pyramid, it's the top part that only very few companies achieve. It's extremely hard to be graded all those kind of factors.
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