Scaling a Network Effect Consumer Business

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If scaling your product is ultimately dependent on having a large group of users, then you have a chicken and egg dilemma. The truly magical features we envisioned simply couldn't come to fruition until we had a dense network of users. We wanted to create such a vast reservoir of talent that a recruiter could say, I'm looking for an accountant based in Biloxi, Mississippi,. And I wouldn't be surprised if you could find that dream candidate in just one click. It took years of clever hacks and grunt work to enable that sort of high definition headhunting.

The true seed of scale is customer love, which you can’t buy, hack, or game. Sam Altman, former president of Y Combinator, scaled countless start-ups by focusing on this one idea: Finding 100 users who love you is better than 1 million who kinda like you. As CEO of OpenAI, Sam leads the creation of genuinely useful AI products. He shares timeless insights in his interview from 2018 on how to build on the love of passionate customers to create world-shifting tools.

Read a transcript of this episode: https://mastersofscale.com/sam-altman-why-customer-love-is-all-you-need/

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