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Mirror Founder Brynn Putnam on Her New Lululemon Life
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Is the MIR a Platform for Content?
We view the MIR as a conduit for content so we'll obviously continue to refine the hardware over time but the real focus of the business is through improving the content community and experience that the MIR device provides. We think there are a large number of players in growing who are really tackling the challenge of at home fitness from a product line extension perspective. So smart rowers, bikes, treadmills, connected weight machines I'm sure we'll continue to see more folks into that space.
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