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Sean Cannell — YouTube Secrets, Storytelling Hooks, and Personal Media Empires

Everything Is Marketing

CHAPTER

What Are the Advanced Strategies That Are Setting People Apart?

A good vidilic makes a video great. What are the advanced things that are really, you like to say that's really competitive out there is a lot of people vying for the same eyeballs and making the same types of idios. So now you're asking, how do i hook their attention, keep their attention? There's a new analytic in the back end of youtube that actually shows how much, how many viewers are still watching at the end of 60 seconds. I believe it's actually thir ty seconds. The higher that number, the better. Men are mostn tube. And so it's this audience retention metrick that's average veteration. You got to master

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