China formalizes a national reading campaign

Forget personal reading goals. This is about a national ambition. Imagine a government that sees its core job as clearing the path between you and a good book. This is the vision now driving China, transforming reading from a quiet hobby into a public project. We explore the reality of a society built for readers. / Motivational Monday (19:29). On the show: Steve, Fei Fei & Yushun.