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The Importance of Conviction in Fitness Sales
The first promise is one of the harder ones, which is why the more you dig in to why they showed in today. And so what we're doing is we're continuing to stack value. Now, when you are stacking value, one of the key pieces to understand is how much would someone pay for one more year of life? A lot. How much would people pay for their children that did not have to suffer? All of the pain and insecurity of being overweight because they don't have the right habits. The widget is just a vehicle to get them to the promised land.