A Copywriter's Guide To Infusing Your Brand With Humor And Personality #597
Ecommerce Marketing School
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How to Email Your List Consistently
"I am collecting ideas for emails all day long and putting them in a note in Obsidian," she says. "And I think, okay, what was the last thing I sent the list? What do I send now?" She tries to alternate between dog and cat stuff. 'My rubric for, is this worth emailing is, is this actually helpful?' he asks.
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