Hire Before You Think You're Ready

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Sally Kohn: Hiring can be scary and exciting, but it could feel like you're heading into the unknown. She says she's learned a thing or two about hiring from her 13 years of experience. Her advice to others? Don't wait too long for your first full-time hire. And don't just focus on getting traffic; look for someone who will help convert that traffic with paying customers.

From making your first hire to expanding your team, here’s what you need to know

Your business is your baby. You nurture it, love it, and put a ton of time and energy into its growth. It’s no wonder that the thought of hiring your first employee (or expanding your team even more) makes you a little bit nervous.

Not only can it be hard to let go of certain pieces of your business, but making a financial investment in someone else -- without a guarantee that they are going to add value -- can be pretty scary.

Believe me, I’ve been there. It took me six years to make my first full-time hire because I was so afraid of giving up control – and let’s be real, I wasn’t exactly 100% sure of how I was going to pay the rent if she did not perform in the way that I needed her to. And yes, I’m talking about Chloe! ;)

Luckily, Chloe added major value to my business immediately, and since bringing her on seven years ago I’ve expanded my team to over 20 people. In the process I’ve learned a TON about hiring and assembling a crew of talented people that work together like a well-oiled machine. I’ve gotten a lot of things right, just as many of them wrong, and in this episode I’m going to share them all with you.

Tune in to hear:

When the best time is to hire your first employee
The one crucial role you should hire for first
What I learned from my very first hiring blitz
How to ensure that your new hire is a good fit

So if you have ever been curious about the hiring process, or think you might be ready to make your first full-time hire, go someplace you can focus and press play on this episode!

Here’s a glance at this episode...

[04:04] Waiting far too long for my first full-time hire. I struggled for a year and a half before hiring Chloe full-time. The lesson? Hire before you think you are ready.
[06:31] Hire someone who is going to help you with traffic. As in, someone to help drive traffic to your business and will help you to convert.
[08:39] Virtual assistants give you space to think. They can help with social media, support, communication, proofreading, and more!
[13:16] Hire one person at a time and give them 90 full days to learn what they need to learn. We have 30,60, and 90 day tasks and goals for new hires.
[15:39] We do have an understanding that anytime during the first 90 days if the person isn't a great fit, we will let them know. It doesn't happen often, but it's an option. By hiring one person at a time that person also gets a lot more support.
[16:22] The best way to learn what works for you is to start hiring and see what works. Take action!
[16:39] Don't wait too long to hire. Hire before you think you're ready. Hire early on and find someone who can help with traffic and conversions. Do hire one person at a time.

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