How Calm Built a $2B Media, Content Marketing, & YouTube SEO Empire
The Ross Simmonds Show
00:00
The Importance of a Simple Idea
Acton Smith and co-founder Alex too were two friends who got bored of their quote-unquote sensible jobs. They decided to launch a website called do nothing for two minutes dot com. In just two weeks that Facebook page had over 300,000 likes and the site had 100,000 signups. The team needed to essentially prove to investors that calm was a profitable product. It's what you do with that idea that ultimately allows you to be successful.
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