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“Workers watch your feet, not your lips” - changing culture at scale

Eat Sleep Work Repeat

CHAPTER

Navigating Purpose and Cultural Change in Business

This chapter delves into the challenges of the consulting market's over-specialization and the importance of aligning strategy, purpose, and cultural change for impactful business transformations. It emphasizes bridging the gap between conventional consultancies and creative agencies to drive meaningful change. The discussion highlights the strategic relevance of purpose, team involvement, and aligning organizational values with daily experiences to drive genuine progress.

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