458 - Ben Freeston: Magic Seaweed Founder
Surf Splendor
00:00
The Importance of Data in Surfing
"It's honestly not that different than the way Google Maps operates and tells me what the traffic is going to be like on my morning commute," he says. "There's really very little personalization in this." He adds: "We can be really tailored in helping people get to where they want to get to, not just the epic day ... I think that's quite transformational as well"
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