A lot of people confuse these two terms when it comes to investing in online businesses. Due diligence can have all sorts of crazy criteria based off what you're looking for as an investor. My best tip is write out a simple list of what kind of investment do you want? Do you want something that's hands off? You should look for ways to disqualify those businesses as quickly as possible.
Investing in online businesses is a relatively new asset class for most investors. But can be a great place to invest some of your portfolio. If you ever wondered how do you invest in websites this episode is for you. Gregory Elfrink from Empire Flippers walks us through the process of buying an online business and gives us the ins and outs of this asset class.
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