The Art of Charm cover image

Don’t Get Fooled: How Con Artists Gain Your Trust | Chris Chabris

The Art of Charm

00:00

The Importance of Focusing on Cause and Effect

Most of life you're not thinking about something and that thing doesn't happen, right? So if you think about those other three possibilities besides the one that you're really focused on, you will realize that your attention was really being directed. You know, this is why companies will talk about only their success stories or why marketers won't tell you about all their marketing campaigns that didn't lead to upticks in sales. There are just some instances where a successful company will probably be trying 20 or 30 different marketing efforts, 19 of them failing.

Transcript
Play full episode

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app