
3. Make It Sell Itself: On Referral Systems
The Bootstrapped Founder
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How to Make a Referral System Work for You
If you have neither, the refertl system will do nothing. You don't care if companies that are competing with you use drop box professionally. It does matter if you can actually gain a better plan or more space. There are many tools like this in business where you don't have a problem sharing it. If people perceive something as a threat to their livelihood, you can be sure that they will do the the maximum they can to protect it.
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