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2min chapter
Reimagining Retail: How Retailers and Brands Can Avoid Leaving Revenue on the Table Throughout the Purchase Funnel | Oct 9, 2024
Behind the Numbers: an EMARKETER Podcast
Intro
This chapter explores strategies for retailers and brands to enhance revenue across the e-commerce purchase funnel, particularly during the exploration phase. The speakers highlight common pitfalls such as unnecessary discounts and friction, offering actionable insights to help businesses optimize their revenue potential.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode