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How Footwear Startup Allbirds Is Decarbonizing Fashion

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Allbirds - Sustainable?

Sustainability is the great focus for Allbirds, but is this the kind of thing that can be sustained indefinitely? Mike: What's really interesting here is to look at the innovation processes that Allbirds has engaged in. They're working hard with existing suppliers who have scale in the technology and are able to drive down its cost.

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