Uncanny Valley | WIRED cover image

Too Cool for Juul

Uncanny Valley | WIRED

00:00

Jewell Cigarette Review

Jewels cofounders had been kind of iterating on an e cigarette for about ten years. They started with a product called the plume, later made a thc product called the packs and then in 20 14, they came out with the jewel. It really changed the game for e cigarettes in two sort of important ways. The first was that it had this amazing design - no buttons, just this eli d light that would sort of light up inhaled. Very elegant and cool and eye phony. And the second key feature of the jewel is that it had a higher nicotine content than most other e cigarettes on the market.

Transcript
Play full episode

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app