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#32 Is There Choice in Cheer? Considering Market Competition in Competitive Cheering

Our Curious Amalgam

CHAPTER

Monopolies and Market Dynamics in Cheerleading

This chapter examines the impact of monopolistic practices on the cheer industry, particularly through the lens of Bain Capital's ownership of Varsity Brands. It also contextualizes the evolution of antitrust laws in America and their effects on market competition and community wellbeing.

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