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Brad Pederson | The Four Types of Luck: How Dumb Luck, Grit Luck, Attraction Luck, and Seeing Luck Can Shape Your Success

The Unmistakable Creative Podcast

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The Evolution of Toys and Music: A Case Study of U2

The chapter explores the evolution of toys and music, drawing parallels between the two industries. Using U2 as a case study, the speakers discuss the band's ability to stay relevant and take risks over multiple decades. They also reflect on their own experiences attending U2 concerts and how the band's evolution resonated with the audience.

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