How Do You Determine Which Posts Are Ranking on Page One of Google?

I always pick posts that are on page like two or three of Google anything lower. And then we'll go through actually have a team of guests who help me. We will, I do, my main site, I'll do a lot of like shopping posts. So I'll have all the shopping links at the top, at the top and then more information in the bottom. Just beefing up content. But a lot of it is adding in more FAQs and just really making the content a little bit more user friendly and more detailed.