The Effective Statistician - in association with PSI cover image

Dark Data: Why what you don’t know matters

The Effective Statistician - in association with PSI

00:00

What Is Dark Data?

Dark data explores the ways in which we can be blind to missing data. How that can lead us to conclusions and actions that are mistaken, dangerous or even disastrous. Dark data a data you think you have, but you don't actually have. It's missing for some reason, or inadequate. Perhaps it might not be recorded practie, didan't collected in the first place,. perhaps it's been distorted by error. But one way or another, it's hidden from you.

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