I think it's absolutely important to be different. I see copycats out in the marketplace and I want to go up to them and plead with them to just, you know, do something that's original where they can lay claim to it and be known for it. The technology is a really important piece because it allows us actually to develop and innovate at a much faster rate than if we were just tried and tested bricks and mortar business. If you can build businesses around helping others, whether it's a consumer or another business, that gets results, it's incredibly powerful. Not a bad deal having Marky go ahead and share some social media love inside of F-45s on potentially a
From the archive: This episode was originally recorded and published in 2019. Our interviews on Entrepreneurs On Fire are meant to be evergreen, and we do our best to confirm that all offers and URL's in these archive episodes are still relevant.
Luke Armstrong is the Global Head of Sales for F45 Group - the fastest-growing fitness franchise in the world.
Top 3 Value Bombs:
1. If you have a great product, it will do its own marketing.
2. Make the experience special for the customer and be different. Do something that is original.
3. You have to be very action-oriented in business. Taking risks isn’t really a bad thing; you just have to be open to the results.
Check out the franchise opportunities available on the F45 website! - F45's Website
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