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Creating a Second Brain - Is That Your Job Now?
A designer famously quit google because it frequently ignored the intuition of trained designers in favour of data. The final straw for the designer was an experiment that tested forty one shades of blue on an ad link on g mal to collect data about which one would lead to the most clicks. Google estimated 200 million dollars per year in additional revenue as a result, according to seth stevens de vidwit's new book.