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3min chapter
What if advertising was honest? | Sylvester Chauke
TED Talks Daily
Harnessing Creativity for Responsible Advertising
This chapter explores how creativity in advertising can tackle global issues like waste and climate change, featuring IKEA's campaign to resell old furniture. The discussion emphasizes the need for honesty in advertising and the advertising industry's responsibility to promote positive societal change.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode