
EP 08 - The Proven CRO Playbook with Shaun Brandt
Adspend with Ash Melwani and Rabah Rahil
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Isn't It a Different Way?
Olin: When you're driving traffic to multiple landing pages, that's enough information to say we can effectively make pretty drastic changes. He says he used to run an agency, and we should have been doing this. Instead of hiring sin agencies in the beginning, he would launch the brands under just various show gun pages that he built himself. "To me, that saves brands so much money," Olin says.
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