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The 5 best practices to get more value out of your service prototypes / Circle #10

Service Design Show

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The Key Uncertainties of Service Improvement

Start small and focus your attention on the main uncertainty. You might taste at am e, you might start with a complicated range of products that unites under one umbrella. But if you're able to test what is different in your e gap that you're bridging, it's going to be very successful. The analogy that came up with me when I was thinking about key uncertainty is i had to think about journey maps, and like the way we visualize services. We find the moments where the service breaks down, or like the moments of influence, a we begin there.

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